Video conceptualisation is the earliest stage of the production process. This is where you work with us to take a small idea and turn it into a full-blown concept.
Over our years as a video production agency, we’ve discovered that our clients tend to be very creative people. They just need some extra help growing their idea into something bigger and something that has an impact.
In this stage of pre-production, we begin understanding what the purpose and outcome of the video will be. Then, we incorporate the brand voice, demographics, and anything special to the company or to the person that must be present in the final product to serve as its base or foundation.
High-quality videos communicate a message to the viewer clearly. Whether it’s a TV commercial, a promotional video, or a twenty-second loop for social media channels, a video must have an idea driving it. The “golden thread” must be present.
Right now, your video is a blank canvas, so what are you waiting for?
